Mineral salt ingredients are mineral supplements added to food and beverages to enhance their nutritional value. They provide essential minerals like calcium, magnesium, sodium, potassium and others. The rising health-consciousness among consumers has boosted the demand for fortified and functional food and beverages products. Mineral salts help in maintaining fluid balance in the body, supporting enzyme and hormone activity, and building and repairing bones.
The global mineral salt ingredients market is estimated to be valued at US$ 11.69 Bn in 2024 and is expected to exhibit a CAGR of 5.2% over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the mineral salt ingredients market are 3M, BSN medical, Zimmer Biomet Holdings, Inc., DJO, LLC, Össur Corporate, Stryker Corporation, Ottobock Holding GmbH & Co. KG, medi GmbH & Co. KG, Remington Products Company, Becker Orthopedic, Prime Medical Inc.,Tynor Orthotics Pvt Ltd., United Medicare, and Orthosys. The key players are focusing on expanding their production capacities and product portfolios to tap the high growth potential markets in Asia Pacific and Latin America.
The key opportunities in the Mineral Salt Ingredients Market Demand include rising demand for nutraceuticals and functional foods & beverages. Modern consumers are more focused on health and preventive healthcare which has boosted the demand for fortified and functional food and beverage products. Technological advancements such as micro-encapsulation help in enhancing the solubility, stability and bioavailability of mineral salts in food matrices and beverages.
Market drivers
The rising health consciousness among consumers is a major growth driver for the mineral salt ingredients market. Customers are increasingly demanding food and beverage products fortified with essential minerals for their health benefits. The increasing demand from the nutraceuticals industry is also supporting the market growth. With growing culture of preventive healthcare, nutraceuticals containing mineral supplements are gaining popularity worldwide. This will continue fuelling the demand for mineral salt ingredients during the forecast period.
Current challenges in the Mineral Salt Ingredients Market
The mineral salt ingredients market is facing challenges due to rising concerns regarding excessive salt consumption. High salt intake is associated with increased risk of health issues like high blood pressure, heart disease, stroke, and stomach cancer. Furthermore, changing consumer preference towards low and no salt alternatives is also hindering the growth of the market. Stringent government regulations regarding maximum limit of salt addition in processed food products in various countries will further restrict the use of mineral salt ingredients in the coming years.
SWOT Analysis
Strength: Wide application in food processing industry; Provides taste and acts as preservative.
Weakness: Excessive consumption linked to health issues; Stringent regulations.
Opportunity: Development of reduced salt variants; Innovations to replace salt.
Threats: Growing health consciousness; Popularity of low sodium food products.
Geographical regions with high Mineral Salt Ingredients Market Regional Analysis concentration in terms value include North America and Europe. North America accounted for largest share and is expected to maintain its dominance during the forecast period. Major market players have presence across countries like United States and copyright in the region. Europe is second largest market for mineral salt ingredients concentrated majorly in Western European countries.
Asia Pacific region represents the fastest growing geographical region for mineral salt ingredients market. Factors such as rising health awareness, growing middle class population and changing food preferences are driving the demand. Countries like China, India are presenting lucrative opportunities for manufacturers and key players are focusing on expanding in developing nations.
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